Rimmel London
(Social Concepts) (May. 2017)
In May 2017 I got to work on a social media campaign pitch for Rimmel London. The agency I worked with, Society, wanted to grasp the essence of the glamour all London girls have. Below is an example of a tile banner concept I made to takeover Rimmel’s Instagram.
Rimmel’s #WallpaperWednesday
(Concept) (May. 2017)
#WallpaperWednesday was one of my favorite ideas from the Rimel London pitch. Every month Rimmel London would provide a pack of exclusive HD mobile friendly wallpapers for anyone who follows them on IG. The main idea was to have a press/hold feature to get a direct download of the pack of images, but if all else failed then a simple ‘swipe up’ feature would get the job done just as good.
Rimmel’s #WallpaperWednesday
(Concept) (May. 2017)
#WallpaperWednesday was one of my favorite ideas from the Rimel London pitch. Every month Rimmel London would provide a pack of exclusive HD mobile friendly wallpapers for anyone who follows them on IG. The main idea was to have a press/hold feature to get a direct download of the pack of images, but if all else failed then a simple ‘swipe up’ feature would get the job done just as good.
Drats!
No word on if Rimmel actually went along with these ideas or not. Regardless, I still think they were pretty dope, especially that IG tile!
Copyright © 2017 Theo Darchiville